Seat Belt Enforcement and Education Campaign in Holmdel Part of National Initiative

Law enforcement officers from the Holmdel Township Police Department are cracking down on unbuckled motorists and their passengers as part of the national “Click it or Ticket” campaign.

Beginning May 19 and running through June 5, the annual initiative includes high visibility law enforcement seat belt checkpoints and saturation patrols, as well as local and national publicity designed to ensure that drivers and passengers recognize the life-saving value of seat belts.

“Using a seat belt is the simplest way for a driver and his or her passengers to protect themselves when traveling,” said Gary Poedubicky, Acting Director of the New Jersey Division of Highway Traffic Safety.   “Motor vehicle occupants who buckle-up increase their chances of surviving a crash by as much as 75 percent.”

Poedubicky noted that while front seat belt usage rates continue to increase in New Jersey, law enforcement and safety officials want to ultimately see a 100 percent compliance rate.

“New Jersey has a strong front seat belt usage rate, but there is still work to do,” he said.  “To meet our goal, we must continue both enforcement and public outreach efforts that educate all motor vehicle occupants about the importance of buckling up, every ride.”

Poedubicky added that the campaign will also focus on rear seat passengers as well.  Legislation requiring adult back seat passengers to buckle up became law last year.

Click It or Ticket campaigns and similar efforts have increased safety belt use in cities, states and even in an entire region of the country.  In New Jersey, 422 police agencies participated in the May 2013 Click It or Ticket Enforcement Mobilization.  As a result of the enforcement and public information efforts, New Jersey’s seat belt rate rose to 91.00%